Hydrolyzed Keratin + Wheat Protein + Shea Butter

RESTORATIVE WHEAT PROTEIN HAIR MASK

4.82 1137 reviews
$52

5.75 fl oz / 170 mL

An intensive repair treatment that helps reduce breakage while leaving stressed lengths softer, smoother and stronger.

90-Day First-Order Guarantee

Free standard U.S. shipping on all orders

Description

Damage can leave hair rough, dull and increasingly prone to breakage. This intensive mask combines deep conditioning with structural support to improve elasticity, smooth the hair surface and help reduce breakage and split ends, leaving compromised lengths softer, shinier and more manageable with a stronger, more resilient feel.

Hydrolyzed Keratin and Hydrolyzed Wheat Protein help reinforce compromised lengths, supporting a smoother, stronger-feeling finish. The conditioning system improves slip and helps reduce roughness and friction through the hair, making it easier to handle while limiting the mechanical stress that can contribute to breakage. Shea Butter and emollient oils support moisture, flexibility and softness.

Its rich, indulgent texture gives the mask the substantial feel of an intensive treatment. Hair is left softer, smoother and more flexible, with improved shine and a stronger, healthier-looking finish.

How to use
  1. After shampooing, gently squeeze out excess water. Apply generously to clean, damp hair, focusing on mid-lengths and ends.
  2. Work the mask through with your fingers, smoothing it evenly through the lengths and ends. Leave on for 5–10 minutes.
  3. Rinse thoroughly.
Who's it for

Ideal for dry, damaged or fragile-feeling lengths that stay rough or prone to breakage when everyday conditioning no longer feels sufficient.

Best suited when hair needs deeper conditioning for softer, smoother lengths that feel stronger.

Ingredients

KEY INGREDIENTS

Hydrolyzed Keratin

Hydrolyzed Keratin provides smaller protein fragments that can interact with porous, compromised areas and temporarily deposit along the hair surface. This helps support a smoother, reinforced feel while improving slip, making damaged lengths easier to detangle and helping reduce the friction-related mechanical stress that can contribute to breakage.

Hydrolyzed Wheat Protein

Hydrolyzed Wheat Protein complements Keratin with protein-based surface conditioning and film-forming support. By helping create a smoother, more flexible-feeling surface around compromised lengths, it can improve manageability and contribute to hair that feels stronger and more resilient.

Shea Butter

A rich emollient that helps lubricate and condition dry, rough-feeling lengths. Shea Butter supports softness, suppleness and flexibility while smoothing the hair surface, giving this intensive mask rich conditioning support for a softer, less brittle-feeling and more polished finish.

FULL INGREDIENTS

Aqua/Water, Cantharellus Cibarius (Chanterelle) Extract➀, Cetearyl Alcohol, Distearoylethyl Dimonium Chloride, Glycerin➁, Brassica Alcohol, PCA Glyceryl Oleate, Sodium PCA, Brassicyl Isoleucinate Esylate, Lactic Acid, Parfum/Fragrance, Cocos Nucifera (Coconut) Oil*, Xylitylglucoside, Butylene Glycol, Guar Hydroxypropyltrimonium Chloride, Benzyl Alcohol, Anhydroxylitol, Persea Gratissima (Avocado) Oil➀, Hydrolyzed Wheat Protein, Sodium Benzoate, Xylitol, Hydrolyzed Keratin, Potassium Sorbate, Ascorbyl Palmitate, Butyrospermum Parkii (Shea) Butter*, Oenothera Biennis (Evening Primrose) Oil➀, Prunus Amygdalus Dulcis (Sweet Almond) Oil*, Tocopherol, Crambe Maritima (Sea Kale) Leaf Extract, Leuconostoc/Radish Root Ferment Filtrate, Linalool➂, Limonene➂, Citrus Aurantium Peel Oil, Juniperus Virginiana Oil, Benzyl Salicylate➂

➀Ingredients from organic farming

➁Made using organic ingredients

Shipping and Returns

90-Day First-Order Guarantee

If your first SERIVA order isn't right for you, you can request a refund within 90 days of confirmed delivery under the 90-Day First-Order Guarantee.

Use it normally.One opened bottle may be used substantially or fully and still qualify for a refund. The opened trial bottle normally does not need to be returned.

Simple to request.No before-and-after photos, routine documentation, or phone call required.

Buying more than one bottle?Additional bottles must remain unopened and unused to be included in the refund. If a qualifying unopened return is required, SERIVA covers return shipping.

View full guarantee terms

Free standard U.S. shipping on all orders.

Orders are processed within 1–2 business days.

U.S. delivery: 2–4 business days after processing.

Tracking details are sent by email when available.

Damaged or incorrect order? Contact us at care@serivaskin.com within 30 days of delivery.

RESTORATIVE WHEAT PROTEIN HAIR MASK $52

Independent Consumer Study

RESULTS AFTER ONE TREATMENT

38%

reduction in breakage during repeated combing testing

91%

said their hair felt stronger and more resilient

87%

reported smoother, less brittle lengths

Independent Consumer Study · N=50

“My ends can still feel rough and fragile after regular conditioning. After using the Mask, they felt smoother, more substantial and much less delicate when I handled them.”

Nora, OR

WHEN REGULAR CONDITIONING ISN’T ENOUGH

Regular Conditioner has an important job: keeping the lengths soft, smooth and manageable through the normal wash routine. But dry, damaged or fragile-feeling hair can reach a point where everyday conditioning no longer feels sufficient.

That is where the Hair Mask fits. It is the more intensive treatment step for compromised lengths that need richer conditioning and added support for a smoother, stronger-feeling and more resilient finish.

REGULAR CONDITIONING Routine softness + manageability
INTENSIVE MASK More support for compromised lengths

THE FORMULA

PROTEIN SUPPORT + RICH CONDITIONING

PROTEIN SUPPORT

Hydrolyzed Keratin

Smaller protein fragments can interact with porous, compromised areas and temporarily deposit along the hair surface, helping support a smoother, more reinforced feel through damaged lengths.

Hydrolyzed Wheat Protein

Hydrolyzed Wheat Protein complements Keratin with protein-based surface conditioning and film-forming support, helping compromised lengths feel smoother, more flexible and more resilient.

RICH CONDITIONING

Shea Butter

Shea Butter provides rich emollient conditioning for dry, rough-feeling lengths, supporting softness, suppleness and flexibility while helping create a smoother, less brittle-feeling finish.

Frequently asked questions

Do I use the Hair Mask instead of Conditioner?

Yes. Use the Hair Mask in place of your regular Conditioner for that wash when your lengths need a more intensive treatment.

How often should I use the Hair Mask?

Use the Hair Mask once weekly in place of your regular Conditioner.

Customer reviews

4.82

Based on 1137 Reviews

5 999
4 98
3 24
2 9
1 7
  • 5 stars: 999 (88%)
  • 4 stars: 98 (9%)
  • 3 stars: 24 (2%)
  • 2 stars: 9 (1%)
  • 1 star: 7 (1%)
J
Jasmine C.
soft without a film

the first time I probably used too much. with a smaller amount my hair looks smoother and doesn't have that coated feeling.

T
Tiffany H.

Leaves my hair soft, but it takes a bit longer to rinse than my usual conditioner. I still reach for it when my ends feel crispy.

S
Sarah V.
works for me

I have bleached pieces near the front and those are always the first to feel rough. A little of this on that section helps a lot.

K
Kira B.
Sunday thing

I use it while I shave, maybe once a week. the ends don't look as fuzzy when they dry, esp after straightening.

B
Brianna C.
Great mask

I use this about once a week. my ends feel much softer afterward and they look less rough when I style my hair.

H
Hannah P.
Love this

The texture is thick but it rinses out well for me. after a few uses, my lengths feel a lot more manageable.

C
Caitlin R.
Very conditioning

It makes my dry ends feel noticeably better. I just wish it didn't add the extra wait time in the shower.

A
Alexis F.

I use a small amount from mid lengths down. My hair looks smoother after drying and doesn't feel waxy.

M
Morgan C.
Made a difference

after several uses, the ends don't look as frayed to me. I especially like it after I've used heat on my hair.

K
Kelsey M.
Worth it

My hair felt softer the first time, but after a few weeks I noticed it was also easier to comb through. happy with this one.

J
Jade J.
Great for dry hair

I wasn't expecting much at first. I use it once a week instead of conditioner. At first I mostly cared about how it felt, and a little goes a long way. After more time, The dry feeling through my lengths is much better. I still have normal hair, just a better version of it in this area. I'm happy with it.

L
Lucy B.
5 stars

I waited until I'd used it enough to be fair. It feels very conditioning. That made it easy to stay consistent. after a few uses, My damaged ends look a lot more polished. No complaints from me.

A
Anna R.
Really good

once I'd used it consistently for a few weeks, My hair looks shinier and feels smoother. I don't need much for my shoulder-length hair.

H
Hailey F.
Happy

Great for my dry ends

C
Cora E.
Great for ends

I bought this mostly out of curiosity. I leave it on for about ten minutes. after about six weeks, My damaged ends look a lot more polished. I don't need much for my shoulder-length hair. I'm happy with it.

A
Amanda L.
5 stars

I was looking for something practical, not fancy. It doesn't leave my hair waxy. That made it easy to stay consistent. after a month, The dry feeling through my lengths is much better. So far I'm impressed.

A
Adeline C.
Works well

It feels very conditioning. i'd still recommend it. It takes a few extra minutes in the shower.

S
Savannah V.
Rescue mask

After a handful of washes, I think my ends look a bit healthier. I'll keep using it.

M
Maya E.
5 stars

I use it after clarifying. I didn't notice much right away. once I'd used it consistently for a few weeks, My hair looks less frayed at the ends. My ends feel a little better each time. I'll keep using it.

M
Madeline J.
Love this one

The texture feels luxe to me

V
Vanessa A.
Worth it

I use it after clarifying. My lengths feel much more flexible.

D
Danielle C.
very conditioning

The biggest difference is how soft my hair feels.

S
Sarah F.
Great

After about three weeks, I mainly notice it when I brush my hair afterward. Happy I kept using it.

M
Megan E.
Made a difference

This took me a few uses to really form an opinion. i use a small amount once or twice a week. after about six weeks, It makes my hair much easier to comb through. It feels thick and creamy. This works for me.

S
Savannah L.
Great for dry hair

I almost forgot to come back and review this. I kept the rest of my routine the same. I use it once a week instead of conditioner. once I'd used it consistently for a few weeks, I started noticing that my ends feel much less rough. My ends feel a little better each time. It feels richer than a regular conditioner. I'd buy it again.

J
Julia P.
Good overall

I use a small amount once or twice a week. I think my ends look a bit healthier. It feels very conditioning. My only issue is that i wish there were a larger size. I'd still recommend it.

S
Savannah T.

I didn't want to review this after one use. The main thing for me is that my hair looks shinier and feels smoother. It feels very conditioning. This works for me.

K
Kaitlyn L.
Love this

This took me a few uses to really form an opinion. It coats my lengths well without being impossible to rinse. That made it easy to stay consistent. after about six weeks, My ends look healthier after styling. No complaints from me.

H
Harper P.
Dry hair saver

Hair feels silky after this.

R
Rebecca B.
Worth it

I don't check for changes every day. It rinses out cleaner than I expected. That made it easy to stay consistent. after a few uses, My hair is easier to detangle after this. I'd repurchase.

M
Mila Z.
5 stars

It feels very conditioning.

R
Reese Z.
Rescue mask

I wanted to see how it worked in my actual routine. I comb it through in the shower. I was fairly consistent, but not perfect. The first thing I liked was that it gives me enough slip to comb through in the shower. after a month, The dry feeling through my lengths is much better. The result feels gradual rather than dramatic. I'll keep using it.

E
Ellie F.
Dry hair saver

It gives me a good reset when my hair feels dry.

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